LHADJ AHMED KARIMA; DJEMIL NASSIMA; BERRAHIL SOUMIYA. The Development of Event Communication Strategies and Their Importance in Enhancing Institutional Image: The “Job Dating” Event as a Model. Journal of the West, [S. l.], v. 65, n. 1, p. 506–517, 2026. Disponível em: https://journalofthewest.com/jw/article/view/60. Acesso em: 17 jun. 2026.